Our goal is to move freight. To move freight we need drivers. To get drivers we. . .? Why don't we have a simple answer for this? We tend to answer with an amalgamation of platforms, strategies, and tech, and nothing binds it all together. What we need is a north star to guide every recruiting decision we make. Tune in as Randall-Reilly shares the principle driving the current trends of recruiting success. That same principle will drive success in the future evolutions of our industry.

In this session, you’ll gain exposure to:

  • A long overdue, simplified and game-changing perspective to transform how you and your company approach driver recruiting
  • How bad is bad: the latest trends happening with the driver shortage
  • A vision for where the industry should head, as we RISE into a new era for truck drivers