Exclusive Sneak Peek:
TMSA Unveils Sales and Marketing Benchmarks in industry’s only study of its kind
For the first-time ever, TMSA’s Executive Director, Jennifer Karpus-Romain, will unveil the findings from TMSA’s Metrics Study*. As the only logistics and transportation industry study of its kind, the TMSA Metrics Study provides the insights, research and benchmark standards for you and your time to gauge all aspects of sales and marketing performance.
Best of all, as an executive at the Summit, you’ll get the inside scoop before anyone else! For the first time, you’ll be able to use the study to answer:
- How and where to invest sales and marketing budget for the coming years
- Which performance metrics are most valuable and hold the most weight
- What technology platforms and other advancements should be on your radar screen
- The specifics you need to compare your performance to industry-wide standards
Your performance matters. Your team’s performance matters. Don’t miss your chance to elevate your A-Game using real data from real companies like yours!
*Results are derived from a survey of sales and marketing leaders in the transportation and logistics industry. Survey participants included truckload and LTL carriers, 3PLs and freight forwarders, intermodal/rail carriers, ocean carriers, port authorities, and technology innovators.
Jennifer Karpus-Romain, TMSA Executive Director
Jennifer is the Executive Director at the Transportation Marketing & Sales Association (TMSA), the only trade non-profit industry association of its kind serving sales and marketing professionals in logistics and transportation. Jennifer is responsible for the leadership, management, growth and overall performance of the association, as overseen by a dynamic, diverse Board of Directors made up of who’s who in executive positions across the industry.
Jennifer also serves as an adjunct professor at Cuyahoga Community College, where she coaches students on digital marketing as well as social media programming and tactics. Her previous roles include Director of Marketing for Faye, owner of her own content development firm, and as well as numerous positions in publishing and marketing.